Print

Already an established independent pet care retailer, it was now time to think even bigger – with plans to launch its own line of artisan pet food products. The new name – Pet Recipe – quickly conveyed the brand’s purpose to customers, with our strong identity “feeding interest” and awareness among customers in the retail environment.

  • Services
  • Brand Design
  • Packaging Design

Client

|   Distinctive, relevant and credible positioning

|   Representing purity of ingredients

Breaking into a
crowded sector with a new unknown brand
demanded a coherent visual language to ensure the brand message
was clearer heard.

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follow us on

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Identity

Already an established independent pet care retailer, it was now time to think even bigger – with plans to launch its own line of artisan pet food products. The new name – Pet Recipe – quickly conveyed the brand’s purpose to customers, with our strong identity “feeding interest” and awareness among customers in the retail environment.

  • Services
  • Brand Design
  • Packaging Design

Client

|   Distinctive, relevant and credible positioning

|   Representing purity of ingredients

Breaking into a
crowded sector with
a new unknown brand
demanded a coherent
visual language to
ensure the brand message
was clearer heard.

Share this or
follow us on

Request Credentials